Penguatan UMKM Milik Desa Melalui Pelatihan Pembuatan Desain Packaging Kemasan
DOI:
https://doi.org/10.57119/abdimas.v2i1.25Keywords:
UMKM, Canva, PackagingAbstract
Micro, Small and Medium Enterprises (MSMEs) that are developing in Penagan Village, Mendo Barat District, Bangka Regency, Bangka Belitung Islands Province need further guidance. This training aims to provide training and assistance regarding marketing strategies through making designs, namely product packaging, labeling, packaging, and marketing strategies for MSME products. The implementation method used in this activity is by conducting training as well as making designs for product packaging, logos, and so on using the Canva application. The result of this activity is to produce various designs, including attractive packaging so that in the future product marketing will be better and MSME product results will be known by all levels of society, both locally and internationally
Downloads
References
Gusdevi, H. et al. (2019) ‘Pelatihan Untuk Meningkatkan Pendapatan Masyarakat Melalui Pemanfaatan Media Online, Visual Gambar Produk & Cara Mengatur Beban Kerja Karyawan Di Kecamatan Cimahi Selatan’, 1(1), pp. 5–8.
Indonesia, B. (2015) Profil Bisnis Usaha Mikro, Kecil dan Menengah (UMKM).
Kasino (2020) ‘Pengaruh Kemasan Harga Dan Citra Merek Terhadap Keputusan Pembelian Sabun Cuci So Klin Di Kecamatan Sukodono Sidoarjo’, Ecopreneur.12, 3(1). Available at: https://doi.org/10.51804/econ12.v3i1.674.
Komalasari, Y., Muharrom, M. and Sumbaryadi, A. (2021) ‘Pemanfaatan Aplikasi Canva Untuk Meningkatkan Fungsionalitas Media Sosial Pada Pengurus dan Anggota Karang Taruna Kel. Kebon Bawang Jakarta Utara’, Abditeknika Jurnal Pengabdian Masyarakat, 1(2), pp. 71–77. Available at: https://doi.org/10.31294/abditeknika.v1i2.380.
Muslimin, M. et al. (2022) ‘Pelatihan Pembuatan Kemasan Produk-Produk Rumahan Bagi Masyarakat Di Desa Toniku’, To Maega : Jurnal Pengabdian Masyarakat, 5(1), p. 91. Available at: https://doi.org/10.35914/tomaega.v5i1.964.
Putri, R.D. and Hanafi, I. (2021) ‘PENDAMPINGAN PENGGUNAAN KEMASAN “Vacum Sealer” PADA PRODUK OLAHAN IKAN BANDENG DI DESA GERSIK PUTIH KEC. GAPURA SUMENEP’, Jurnal Terapan Abdimas, 6(2), p. 140. Available at: https://doi.org/10.25273/jta.v6i2.7969.
Qur’ana, T.W. et al. (2022) ‘Pelatihan Desain Kemasan bagi Pemula pada Pelaku Usaha Mikro dan Kecil Kota Banjarbaru, Kalimantan Selatan’, Jurnal Abdi Masyarakat Indonesia, 2(1), pp. 191–198. Available at: https://doi.org/10.54082/jamsi.200.
Rizianiza, I., Mungil, D. and Idhil, A. (2021) ‘Peningkatan Pemahaman Tentang Kemasan Pada UMKM Pengolah Rumput Laut’, Jurnal ABDINUS : Jurnal Pengabdian Nusantara, 5(1), pp. 144–152. Available at: https://doi.org/10.29407/ja.v5i1.14505.
Romadiana, P., Wahyuningsih, D. and Kirana, C. (2020) ‘Pelatihan Desain Grafis Bagi Siswa Sebagai Pengembangan Pengetahuan Di Bidang Multimedia’, Manajemen Informatika, 1(1), pp. 33–36. Available at: http://jurnal.atmaluhur.ac.id/index.php/abdimastek/article/view/838/621.
Wahyuningsih, D. et al. (2020) ‘Pelatihan Video Media Pembelajaran Selama Covid-19 Untuk Guru Smk Negeri 2 Pangkal pinang’, Paper Knowledge . Toward a Media History of Documents, 1(2), pp. 12–26.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Chandra Kirana, Della Puspita, Ricky Tjhin, Yongkie Setiawan, Dhita Heru Pambudi, Ramanda Salbiyanti
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
